Glossar

A B C D E F G I K L M N P R S T U V

14. September 2022

14. September 2022

Franchising

Franchising ist ein partnerschaftliches Vertriebssystem zwischen einem bestehenden Unternehmen – das ist der Franchisegeber – und einem (Neu-) Unternehmer – das ist der Franchisenehmer. Der Franchisenehmer […]

14. September 2022

14. September 2022

Funktionale Kriterien

Funktionale Kriterien oder Anforderungen beschreiben was ein Produkt oder System tun soll (Beispiel: ein Online-Shop System soll dem Kunden den Warenkorb anzeigen können). Für einen erfolgreichen […]

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